Discovery

We'll start off by learning about your business, target market, and goals. We'll look at your existing marketing materials. And, we'll ask you to give us some words which describe your business — words such as "visionary," "elegant," "fun-loving," or "solid," for example.

Information Architecture

Our next step will be to create a flowchart of the site structure, which will serve as a blueprint for the site's construction. That document will be subject to your input and approval.

Design

We'll start this phase by giving you a choice of several design styles. Then, armed with the information from the previous phases, we'll create an initial design concept. We'll present that to you, and work to revise and refine it as necessary.

Prototype

Upon approval of the design, we'll create a skeleton site which contains all HTML pages, fully populated with content and images, but without any database programming in place. The site will be accessible to you during the development process, and subject to your input and approval.

Buildout

During this stage we program any interactive / database-driven features such as contact forms, shopping carts, content management systems, etc. We also perform basic Search Engine Optimization on your site during this phase.

QA

Once the site is done we'll put it through a series of Quality Assurance tests, to make sure it's ready for public consumption.

Launch

At launch time, we make your site available to the public and monitor it to ensure correct operation.

Maintenance

Typically, your site will be built with administrative tools which allow you to perform most content maintenance. However, we remain available to assist you when needed, either on a per-incident or annual contract basis.

SEO / Pay-per-Click Advertising

We are experts in building site traffic through Search Engine Optimization and pay-per-click ad campaigns, and can provide such services to you on an annual contract basis. We optimize your site and ad campaigns once per month, provide reports on traffic levels, and make changes and recommendations to boost those levels.